Bitget App
Trade smarter
Buy cryptoMarketsTradeFuturesEarnSquareMore
Steak n Shake isn’t just flipping burgers; they’re funneling profits directly into a Strategic Bitcoin Reserve

Steak n Shake isn’t just flipping burgers; they’re funneling profits directly into a Strategic Bitcoin Reserve

CryptoSlateCryptoSlate2025/11/01 05:13
By:Christina Comben

Steak n Shake just made fast-food and Bitcoin history. On white paper day, the 91-year-old American fast-food chain announced the creation of a Strategic Bitcoin Reserve (SBR), staking its claim (excuse the pun) as the first major U.S. restaurant chain to funnel all BTC payments straight into a corporate Bitcoin treasury.

How Steak n Shake became Bitcoin’s fast-food friend

This news isn’t coming out of nowhere. Steak n Shake made waves back in May when it started accepting Bitcoin payments at hundreds of locations across the U.S. and Europe. It was a move that not only cut payment processing costs by half but elevated their steakburgers to cult status among Bitcoiners.

But the announcement of an SBR ups the ante. Every Bitcoin payment received goes straight into the company’s new reserve, doubling down on their belief that Bitcoin is here to stay. Not only is it a payment rail, but a core asset on their balance sheet.​

Sats for stakes: feeding open-source development

For every ‘Bitcoin meal’ sold, Steak n Shake is donating 210 satoshis (sats) to Open Sats Initiative, a nonprofit supporting developers who keep the Bitcoin network humming. That’s more than clever branding; it’s a tangible vote for the long-term security and transparency of the ecosystem. So, every burger not only fills your belly, it helps bankroll the code behind the world’s biggest open-source financial experiment.​

What’s more, eating a Bitcoin Steakburger gets you $5 in free Bitcoin when you sign up through Fold App, with a clear set of instructions printed on your receipt. That tiny onboarding process (buy food, claim sats, join the fold) is true grassroots adoption. It brings new users into Bitcoin, not via FOMO but through something as everyday as lunch.​

Why is this such a big deal?

Fast food chains don’t usually play the role of financial trailblazer. But Steak n Shake isn’t just accepting BTC; they’re holding every satoshi, and reporting a stunning 15% same-store sales jump last quarter, outpacing every competitor in the segment.

Their message? Bitcoin isn’t just for memes and market timing. It’s a community, a technology, and a set of rails for what could be the future of corporate treasury.​ And they’re grateful to the Bitcoin community for turning the restaurant chain’s fortunes around:

“Thank you, Bitcoiners, for helping change the trajectory of Steak n Shake”

When legacy brands like Steak n Shake go all-in on Bitcoin, it’s a sign to other Main Street giants. And with Bitcoin being praised all the way up from the highest office, the window for treating crypto as a “fad” has closed. As Bitwise CEO Hunter Horsley commented:

“Bitcoin is going mainstream.”

So next time you order a Steak n Shake meal, you’re not just biting into a burger. You’re taking a small step into the world of everyday Bitcoin utility, supporting open-source innovation, and maybe even sparking the next wave of corporate Bitcoin adoption.

The post Steak n Shake isn’t just flipping burgers; they’re funneling profits directly into a Strategic Bitcoin Reserve appeared first on CryptoSlate.

0
0

Disclaimer: The content of this article solely reflects the author's opinion and does not represent the platform in any capacity. This article is not intended to serve as a reference for making investment decisions.

PoolX: Earn new token airdrops
Lock your assets and earn 10%+ APR
Lock now!

You may also like

HYPE Token Experiences Rapid Growth: Could This Signal the Emergence of a Fresh Crypto Trend?

- HYPE token surged to $41.28 driven by speculation, ecosystem growth, and institutional interest. - November 29 unlock released 9.92M tokens but saw only 23.4% sold, with 40% re-staked, showing strong internal confidence. - Protocol upgrades (HIP-3) boosted trading volume by 15%, while HyperEVM and HyperCore expanded DeFi utility beyond futures trading. - Institutional backing from BlackRock/Stripe and $581M Paradigm stake contrasts with $410M potential sell pressure from future unlocks. - Token's long-te

Bitget-RWA2025/12/11 06:44
HYPE Token Experiences Rapid Growth: Could This Signal the Emergence of a Fresh Crypto Trend?

The ChainOpera AI Token Crash: A Warning Story for AI-Based Cryptocurrency Initiatives Facing Regulatory and Market Challenges

- COAI token's 90% collapse highlights risks of centralized governance and unregulated AI in crypto. - Regulatory ambiguity under the CLARITY Act exacerbated volatility and investor uncertainty. - Unaudited AI algorithms and lack of stress-testing mirrored past financial crises, prompting calls for global oversight. - Investors now prioritize decentralized, auditable projects amid lessons from COAI's implosion.

Bitget-RWA2025/12/11 06:10
The ChainOpera AI Token Crash: A Warning Story for AI-Based Cryptocurrency Initiatives Facing Regulatory and Market Challenges

Momentum (MMT) Gaining Traction Through Key Alliances and Growing Attention from Institutions

- Momentum (MMT) gains traction in 2025 via strategic partnerships with Sui , Coinbase , and OKX, boosting institutional adoption. - A $10M HashKey Capital funding round and regulatory clarity underpin MMT's cross-chain DEX launch and RWA tokenization efforts. - Ve(3,3) governance and buybacks drive deflationary dynamics, with TVL exceeding $600M and $1.1B daily trading volumes. - Technical indicators signal potential bullish reversal at $0.52–$0.54, despite 70% post-TGE price correction and volatile forec

Bitget-RWA2025/12/11 05:32
Momentum (MMT) Gaining Traction Through Key Alliances and Growing Attention from Institutions

ALGO Falls by 3.33% Amidst Market Developments and Announced Restructuring Plans

- ALGO drops 3.33% in 24 hours, part of a broader 61.02% annual decline amid volatile market conditions. - Upcoming Swiss rate decisions, U.S. jobless claims, and bond auctions may intensify market uncertainty affecting crypto assets. - Argo Blockchain's approved restructuring plan, including new mining equipment, could indirectly impact ALGO supply/demand dynamics. - Market participants monitor macroeconomic indicators and blockchain sector developments to gauge ALGO's future trajectory.

Bitget-RWA2025/12/11 05:22
ALGO Falls by 3.33% Amidst Market Developments and Announced Restructuring Plans
© 2025 Bitget